TY  - BOOK
AU  - Mark Garrett Cooper
TI  - Media U: How the Need to Win Audience Has Shaped Higher Education
SN  - 9780231186377
CY  - US
KW  - Campus life
KW  - Health & Wellness
KW  - Public relations
KW  - 2.Nonfiction
N1  - Adult: 18yrs
ER  -